To eliminate “Cognitive Crimes.” This tool ensures the presentation is a cohesive intellectual journey rather than a fragmented data dump. It focuses on the linguistic “scaffolding” that helps an attendee’s brain navigate complex technical shifts without losing focus.
Target User: CPD Provider (Content Developer/Quality Assurance).
How to Use: Run your completed slide deck through this checklist. If your “connective tissue” is less than 30% of your total narrative, you must insert transitions to ensure the “Why” is as prominent as the “What.”
[ ] The “Therefore” Factor: Does this fact lead to a logical consequence for the architect?
[ ] The “Muddy Site” Reality: Have you translated the BIM model into a physical site constraint?
[ ] The Asymmetric Payoff: Is there a 60-second “small story” that proves you understand the specifier’s pain?
[ ] The Peak-End Reset: Is there a narrative peak halfway through to reset the attention span?
