A structural framework for the presentation narrative. It guides the provider away from “Standard Procedure” habits and toward a delivery that emphasizes accountability and human intent, which is increasingly vital under the Building Safety Act.
Primary User: CPD Provider.
How to Use: Use these four steps to outline your speech or speaking notes. Ensure the transition between Step 2 (Personal Stakes) and Step 3 (Technicals) is seamless, positioning the data as the “ammunition” for your mission.
- Define the Antagonist: Identify the common industry failure (e.g., “The cognitive tax of boring CPD”).
- Declare Personal Stakes: State why you personally refuse to accept the status quo.
- Bridge to Technicals: Connect your mission to the specific U-values or fire safety data.
- Confirm Alignment: Ask: “Is [Safety/Integrity] a priority for your project? If so, this data is your roadmap.”
