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The “So What?” Friction Reducer (Checklist)

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This diagnostic tool ensures every piece of information contributes to the “narrative gravitational pull.” It prevents the “cognitive tax” of irrelevant data by forcing the provider to justify every slide against the core mission.

Primary User: CPD Provider (Presentation Audit).

How to Use: Review your existing slide deck. For every slide, check it against the criteria below. If a slide fails to meet all three, it should be refined or removed to maintain audience engagement.

CriterionStrategic QuestionStatus (✅/❌)
Mission AlignmentDoes this data point directly prove my stated mission?
Cognitive LoadCould an AI present this, or does it require my human signature?
The “So What?”Is the relevance of this slide pre-answered by my opening frame?

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